When marketing any business it is a good idea to have a good idea of who your ideal customer is. With today’s economy many entrepreneurs mistakenly think they need to widen their net, offer more services, and vary their specialty. This is quite possibly the worst thing you can do. People are not interested in…
Monthly Archives: August 2009
If you are considering using a paperless service for your invitations such as Paperless Post I would recommend it as a supplement to a simple smaller invite. Big bulky invitations usually have 5 to 10 if not more page inserts. Why not design something classically elegant on one piece of exceptionally nice double or triple…
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I had the privileged of attending one of the most forward thinking bridal shows on the Planet: Soi-Meme: The Independent Eco-Bridal Salon. The event is put on by exceptionally talented, Sarah Shewey of Pink Cloud Events. If you are wanting to “go green” with your wedding take a look at some of these talented people!…
Eco-friendly Photographer? How can that be? Here is a list of several ways I try to not make an impact on the environment: 1. Being an advocate is the first step. Many brides don’t really know where to start. By knowing who the environmentally friendly venues are, and which vendors are “green” and referring those…
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I recently hosted a cocktail party and open house at my Beverly Hills studio. It was so much fun I had to share some of the photos taken by two of my associates, Holly Steen and Santiago Valencia. The studio was packed with all sorts of really wonderful people: friends, family, and some amazing wedding…
I often get asked what is the best way to add your watermark to your images before placing them online. There is no simple answer as it depends on the type of watermark you have. It it is always in the same place you can easily create a simple to very complex watermark using PhotoShop…
The quickest, easiest way to diffuse your flash light, other than to get tricky with bouncing it off walls (which is preferable in many situations) is to put a swanky little omni bounce cap on and set your flash to 45 degrees. The very last part of that sentence is what is important: “set your…