Beverly Hills Wedding Photographer Jen OSullivan » Boutique Wedding Photography based out of Beverly Hills, California. Available for worldwide coverage.

Masthead header

Tag Archives: emails

Marketing: Where is Your Message Seen?

Where is your message seen? It is said that you or your message needs to be seen or hear 6 times before someone will remember it. However, if your message is poorly written no one will remember it, ever. If your message is sent to the wrong audience, the same is true. No one will…

View full post »

Marketing: What is Your Message?

WHAT is your message? One of the best tag-lines I have seen from a fellow photographer is by Red-Loft Studios “Not Your Mother’s Wedding Photography.” It is fun and not expected and therefore, becomes memorable. It is called the Stickiness Factor or Viral Marketing. Remember “Where’s the beef?” or “Got Milk?” Yes, these companies spent…

View full post »